Why big data is worthless

Your Big Data Is Worthless if You Don’t Bring It Into the Real World

Excerpt: “…big data is nothing without “thick data,” the rich and contextualized information you gather only by getting up from the computer and venturing out into the real world.”

My comment: What happens in the real world is nutrient-dependent and pheromone-controlled in species from microbes to man that have ecologically adapted.

Article excerpt: Most of ‘the World’ Is Background Knowledge We Are Not Aware of

“The human and social sciences contain a large array of methods for capturing and making sense of people, their context, and their background knowledge, and they all have one thing in common: they require that the researchers immerse themselves in the messy reality of real life.”

My comment: Real life is messy because it is not data-driven. However, Darwin’s ‘conditions of life’ were removed from consideration at a time when evolutionary theorists understood nothing about physics, chemistry, and the conserved molecular mechanisms of biologically-based cause and effect.

Some unenlightened theorists continue to tout data from population genetics as if it had any real-world explanatory power.  It doesn’t! Their big data is worthless because it is derived from pseudoscientific nonsense, not from experimental evidence of real-world cause and effect.

 

About James V. Kohl 1308 Articles
James Vaughn Kohl was the first to accurately conceptualize human pheromones, and began presenting his findings to the scientific community in 1992. He continues to present to, and publish for, diverse scientific and lay audiences, while constantly monitoring the scientific presses for new information that is relevant to the development of his initial and ongoing conceptualization of human pheromones. Recently, Kohl integrated scientific evidence that pinpoints the evolved neurophysiological mechanism that links olfactory/pheromonal input to genes in hormone-secreting cells of tissue in a specific area of the brain that is primarily involved in the sensory integration of olfactory and visual input, and in the development of human sexual preferences. His award-winning 2007 article/book chapter on multisensory integration: The Mind’s Eyes: Human pheromones, neuroscience, and male sexual preferences followed an award winning 2001 publication: Human pheromones: integrating neuroendocrinology and ethology, which was coauthored by disinguished researchers from Vienna. Rarely do researchers win awards in multiple disciplines, but Kohl’s 2001 award was for neuroscience, and his 2007 “Reiss Theory” award was for social science. Kohl has worked as a medical laboratory scientist since 1974, and he has devoted more than twenty-five years to researching the relationship between the sense of smell and the development of human sexual preferences. Unlike many researchers who work with non-human subjects, medical laboratory scientists use the latest technology from many scientific disciplines to perform a variety of specialized diagnostic medical testing on people. James V. Kohl is certified with: * American Society for Clinical Pathology * American Medical Technologists James V. Kohl is a member of: * Society for Neuroscience * Society for Behavioral Neuroendocrinology * Association for Chemoreception Sciences * Society for the Scientific Study of Sexuality * International Society for Human Ethology * American Society for Clinical Laboratory Science * Mensa, the international high IQ society